Can Marketing Save the Planet? A ‘Fair COP discussion with MarketingKind

As members of the MarketingKind community, Gemma and I were thrilled to be invited as part of their ‘Fair COP’ series, in the run up to COP26 to discuss the question… ‘Can Marketing Save the Planet?’. We shared our take on ‘what is Sustainable Marketing’, the opportunity it creates for the profession and the role we all play. Great conversation… tune in for more