Episode 03: Sustainability needs to be led from the top! Sarah Walker-Smith, CEO Shakespeare Martineau

thumbnail_Sarah-Walker-Smith.jpg

Sarah Walker-Smith is the CEO of Shakespeare Martineau. She is the first female, non-lawyer CEO in the legal top 50.

In this episode we delve into the importance of strong leadership and why sustainability needs to be led from the top. Sarah talks about why she is so passionate about sustainability, what she has experienced in her career, and why businesses cannot approach sustainability as a tick box exercise. We also take a look into why the role of marketing is so important and, how marketing cannot drive change on its own .

Recognising the importance of life beyond work, she enjoys writing, directing and performing in musical theatre productions.

Enjoy the podcast - and any comments, questions, ideas, suggestions… get in touch.

__________________________________________________________________________________________________

About us…

We help Marketers save the planet. 🌍

Join the Marketers and organisations who have signed our manifesto, engage with our newsletter and training and, work with us to communicate sustainability more effectively. Sign our Sustainable Marketer Manifesto, work with us, and join us on our mission. Get in touch to chat.

You’ll find the Podcast on all the usual pod platforms - and also on The Global Player and via The Marketing Society. If you love it, do share it and spread the word. Talking about climate change and the role we play is one of the most important things we can do. So join the conversation. We’re all in this together.

Our podcasts are recorded purely via online conferencing platforms, we apologise for any minor sound quality issues.

Podchaser - Can Marketing Save the Planet?
 
Previous
Previous

Episode 04: A Consultant’s view - The Practical Challenges Facing Marketers and Businesses. Sarah Duncan - Sustainable Consultant and Author of ‘The Ethical Business Book’.

Next
Next

Episode 02: Why BCorp is a race to the top! James Perry, Co-chairman Cook, Co-Founder BLab