Episode 29: Fighting Food Waste with Too Good to Go - Co-Founder Jamie Crummie

“If food waste was a country, it would be the third largest emitter of greenhouse gases after China and the USA.”

Too Good To Go, the social impact company who are fighting food waste, or as they put it so wonderfully on their website, “rescue magic bags of surplus, unsold food”.

In this episode, we were joined by Jamie Crummie, co-founder and director who talked about why the work they do is critical in so many ways, from an economical perspective, societal perspective and environmental perspective, taking on a broken food system and giving businesses and society a way to be part of the solution.

The facts and figures around this subject are absolutely staggering, “40% of the food we produce is wasted”, and with food waste accounting for 10% of global greenhouse gas emissions.

Jamie talks about the Too Good to Go app, which is the gateway to their market place for surplus food, connecting businesses with people. We discuss the difference between food waste and food loss, how education and awareness is key to changing the failing systems which underpin the food industry and how marketing and communication has been central to the success of Too Good To Go.

They currently work with 110,000 different food businesses, have 15 million active users on the app, and importantly, to date, have successfully rescued over 110,000,000 meals which would have gone in the bin. To say they are inspirational is an understatement.

Jamie firmly believes that social impact businesses are the future and they have the power to drive the change we so desperately need, shape new behaviours and ways of thinking and do good for people, planet and profit. And, make the experience fun along the way.

If you haven’t downloaded the app, or joined the Too Good to Go movement, you will do after listening to this, we guarantee it!

Ready to fight food waste? Tune in…

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